Kelly Whichello
wildfire flowers
London
About
Wildfire Flowers is a small, friendly company.
Being small enough to care about each of my projects, personally meeting every client, is of the upmost importance to me. Ideas and inspiration come from those meetings, enabling me to create something perfect and personal to you.
My small team and I see events through from the beginning to the very end, leaving you to enjoy all the nice things. And because we don’t have a shop front we can keep things simple so our customers can have extraordinary floral creations for extraordinarily fair prices.
I treat all projects, no matter how big or small, with the same level of pride and passion.
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Weddings are without a doubt a very important part of the business but I am also available for other occasions including parties and photo shoots as well as everyday celebrations like birthdays or thank you's.
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This is where it began...
Ever since I was a little girl I've loved flowers and plants. I used to follow mum and her friend around their gardens, listening to them chatting about what they’d grown, taking it all in. I have to admit, growing carrot tops on wet tissue in my bedroom was a particular favourite of mine at the time!
Since then I’ve become a little more sophisticated in my taste, more adventurous and certainly more competent! After training with renowned florist Jane Packer I spent a number of years doing flowers for beautiful weddings and weekly displays in restaurants and offices around London until my babies came along and made me want to spend time with them. But Sunday mornings were always reserved for my visits to Columbia Road flower market and I could never just walk on by a florist without stopping to admire the beautiful creations
Nowadays Max & Teddy don’t need so much of my time and I’m enjoying being back in the world of flowers more than ever.
And so the story continues.....
The Process
I embark on a project of research and brainstorming with my team and try to think a little outside the box, visiting flower markets, drawing inspiration from current trends and the seasons, sending ideas for your approval and reflecting on your feedback until you agree that you love where we’re heading and are in no doubt that your event will look amazing.
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There’s nothing more natural than flowers, let your imagination run wild and let us inspire each other!
